The PIBlog: Internet Marketing Views and Tips: Portent Interactive

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Portent Interactive, a full service internet marketing agency located in Seattle, combines web site design, search engine optimization, e-mail marketing and web analytics into an interactive and internet marketing strategy to help real businesses make real gains on the Internet.

Fixing broken links using Levenshtein Distance: A PHP tool
One easy way to recover lost link authority is to 301 redirect broken external links to relevant pages. But, if you've got a site with hundreds or thousands of URLs, and dozens of broken external links, doing that correction can...
Applying to Portent
As I get deeper and deeper into the roles of director and get more involved with the personnel decisions and training, it occurs to me how very little people actually utilize the resources available to them when scoping out a...
Changing a Blog's Location
Changing the location of your blog can be cause for a deep breath, but it may be the right move for you. How can you know?
Transferring Google Base and Google Webmaster Tools
In AdWords the ability to utilize the product ads option of linking a client's Google Merchant (otherwise known as Base) account to their AdWords is a oft-used and loved feature by Portent. Google Merchant Center is free and of course,...
MSN AdCenter Secrets- While They Last!
Before the merge happens completely, it occurred to me that I should be sharing the tips and tricks that I had in my SMX Advanced presentation in June of this year. So you can either check out the full presentation...
A Flavorful Blend, Yahoo! Organic Search, Now With 25% Bing
And so it begins... You may have heard that soon Bing will provide all the paid and non-paid search results in Yahoo. Or you may have heard some twisted version of this because the whole thing is so complicated. Personally,...

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