Approaching Sales in the Ad Tech Space

Our Vice President of Sales, JB Sugar, was recently interviewed for SalesTech Star about his 17 years in digital media sales, management strategies, challenges and more. When asked about the core tenets how he runs his team, JB answered, “Get…

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Lessons Learned and Advice for Marketing Leaders

Our VP of Marketing, Kristina Yarrington, was recently interviewed by MarTech Series about her experiences, thoughts and predictions for the Ad Tech space, and more. During the conversation, Kristina shared information about her background, what inspired her to join a…

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In-Housing Is Hot Right Now. Here’s Why.

Marketing Land recently interviewed our CEO Clint Tasset for its article, “Why clients in-house and what agencies can (and can’t) do about it”. Clint, along with the Drum Agency’s Todd Silverstein and SCOUT’s Cheryl Maher, provided his experiences, predictions for…

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Google Recognizes Analytics Pros with Platform Award

Charles Farina, director of growth and development, Rick Reinard, vice president and chief of analytics, and Tamara Asselta, analytics manager for Analytics Pros accepted the Google Platform Case Study Award on November 1st in San Francisco at the Google Partner…

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Rollup Properties in Google Analytics

What is a Rollup Property in Google Analytics? A rollup property is a GA 360 only feature and unique in that it allows you to aggregate multiple source properties into a single property and allows you to see that data…

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