In-Housing Is Hot Right Now. Here’s Why.

Marketing Land recently interviewed our CEO Clint Tasset for its article, “Why clients in-house and what agencies can (and can’t) do about it”. Clint, along with the Drum Agency’s Todd Silverstein and SCOUT’s Cheryl Maher, provided his experiences, predictions for…

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Google Recognizes Analytics Pros with Platform Award

Charles Farina, director of growth and development, Rick Reinard, vice president and chief of analytics, and Tamara Asselta, analytics manager for Analytics Pros accepted the Google Platform Case Study Award on November 1st in San Francisco at the Google Partner…

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Rollup Properties in Google Analytics

What is a Rollup Property in Google Analytics? A rollup property is a GA 360 only feature and unique in that it allows you to aggregate multiple source properties into a single property and allows you to see that data…

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Implications of Cross-Domain Tracking

So, you’re a large company that owns multiple domains and wants to report on company-wide performance and understand attribution better? Well, look no further! Luckily, this isn’t the first time we’ve solved for this solution. In this article, we’ll talk…

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AdSwerve Acquires Analytics Pros

DENVER--AdSwerve, a leading Google Marketing Platform Partner, announced today it has acquired Seattle-based Analytics Pros, Inc. – a top Google Analytics 360 and Google Cloud partner and reseller. This acquisition, funded by private equity investment firm Abry Partners, creates one of the…

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