Blog

Applying the Scientific Method to Analytics

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All of us remember something about the “Scientific Method” from class in Middle School—ask a question, construct a hypothesis, test, etc. I’ve probably used the term incorrectly on many occasions, but as Oxford Dictionaries Online defines it, it’s “a method or procedure that has characterized natural science since the 17th century, consisting in systematic observation,

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To Firebase Analytics, or Not To Firebase Analytics?

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Introducing Guest Contributor: Heidi Yee Heidi recently interned with Analytics Pros after finishing up the iOS Accelerator Program at Code Fellows. Previously, she attended University of Washington for Industrial Engineering and worked at Boeing for three years. Firebase Analytics was released during her stay with us – so she was one of the first people to dig into the platform and its

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Data Studio 360: First Steps

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Now that you have access to Data Studio (Thanks, Google!), and you’ve connected your first Data Source, what’s next? Before diving in and randomly adding charts—which is tempting because it’s incredibly quick and easy!—you want to lay a strong foundation and set yourself up for success. Step 1: Create Consistency First, visit the Report Themes

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Announcing: Analytics for Firebase

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It’s that time of year again—the app development conference to end all app development conferences: Google I/O. If you’ve been before (or watched via live tweet or live stream), you know the excitement around Google’s announcements. They made a lot of big ones today, and one that particularly caught our attention is the expansion of

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