Blog

Parting the Marketing Clouds: Google Announces Google Analytics 360 Suite

GA Suite 360 Digital Asset (1)

Nearly 11 years ago (March 29, 2005) news dropped that Google had acquired web analytics software company Urchin. Since then we’ve seen the launch of Google Analytics as a free tool, its innovation to include an enterprise premium offering, the evolution of the digital analytics and technology landscape with Tag Management, and the release of

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Live-Blog from Digital Analytics Association’s Seattle Symposium 2015

DAA-Seattle-v2-NEW

I’m at the 2015 Digital Analytics Association’s Seattle Chapter Symposium with many from the team here at Analytics Pros.  The event is hosted by Microsoft at their Conference Center in Redmond (great hosts, great venue – thanks Microsoft!).  The day is packed with a great agenda and speakers, so stay tuned for insights into the

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