Creating a Dashboard: The Do's and Don'ts

(Photo credit: "Navigator" by Thomas Abbs under the Creative Commons License) I was recently on a business trip and listening to the Digital Analytics Power Hour podcast (what a great title!) about “What is Dashboarding?” and had some thoughts.  I…

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Google Analytics: Related Products Feature

The Google Analytics Related Product feature is an extremely valuable set of dimensions and metrics that can highly benefit your product bundling, remarketing, email campaigns, product recommendation and more. The core of the feature is correlation score, a metric that…

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Google Analytics Measurement Protocol Debugger

Measurement Protocol is a low level protocol for Google Universal Analytics that allows developers to track user interactions using HTTP requests. At Analytics Pros, we have demonstrated the possibilities of using it in new environments by tracking the game of bocce ball and implementing…

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