Category Archives: Google Analytics

Google Analytics Launches New Social Measurement Suite

Today at the SES (Search Engine Strategies) conference in New York City, Google Analytics announced a new suite of reports designed to enhance the measurement of Social Media. This is a welcome and exciting development for the Google Analytics product platform, as it makes analyzing and attributing the value contributed by Social Media easier and

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Why attend GAUGE

[info]This post is republished from the GAUGE blog at[/info] I was recently emailing with a client who was asking about attending GAUGE.  His question was simply “is GAUGE worth it?”  Which got me thinking – is it?  Why attend GAUGE out of all the other conferences out there?  I have answer that begins with

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