Category Archives: News

hybris Extension for Google Analytics and Google Tag Manager

We’re excited to announce that Analytics Pros has developed a Google Tag Manager / Google Analytics extension for hybris. hybris is an enterprise multichannel e-commerce platform, used by some of the world’s leading companies such as Levi’s, 3M, ASICS, Samsung and Oakley. The extension enables hybris users to easily implement core and enhanced e-commerce tracking in a matter of

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Check Out the New Look of Analytics Pros!

In case you hadn’t noticed, some things have improved here at Analytics Pros. Namely, our new website. TA-DA! Here it is! There’s been some furious technological magic happening behind the scenes here. And all for the betterment of your Google Analytics content consumption experience. We’re all about Modern Marketing & Advanced Analytics. We’d like to tip our hats to

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Analytics Weekly Roundup: Strong Innovators Love Data, Trending Halloween Candy, and a Philosophical Espresso Shot on the Internet of Things

Here at Analytics Pros, we’re constantly scouring the interwebs for all things analytics. In case you missed it, here’s a collection of helpful articles that caught our attention. The 50 Most Innovative Companies of 2014: Strong Innovators are Three Times More Likely To Rely On Big Data Analytics “Companies who are strong at innovation are

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Day 1 Recap from GAUGE Boston 2012, the Google Analytics User Conference

The first day of GAUGE Boston, the Google Analytics User Conference, wrapped up with the first ever GAUGE Hacknight & Application Showcase.  From a packed agenda of learning sessions to an inspiring keynote from Onswipe CEO Jason L. Baptiste, to the reception and hacknight competition, it was a fast-paced info-packed day! Highlights included: Sessions by

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