Search Engine Optimization Audit | Analytics Pros

Search Engine Optimization Audit

Do you know how well your website’s Search Engine Optimization is performing?

The Analytics Pros Search Engine Optimization (SEO) Audit includes a complete assessment and written recommendation that shows you where your business stands against your competition and identifies opportunities for immediate and long-term improvement.

What the Audit coversAnalytics Pros also offers ongoing Search Engine Optimization Programs tailored to your team and your business goals.

The SEO Audit will cover the following items in detail:

  1. Thorough Understanding of your Business Goals
  2. Assess the Analytics Implementation Against your Goals and Goal Funnels
  3. Site Content Review and Business Goal Alignment including:
    • Site Architecture (URLs, file names, 404s, duplicate content)
    • On-page Element (titles, descriptions, HTML, organization, internal links)
    • Design (User Experience, Goals, Funnels, Calls to Action, Brand)
    • Technical Issues (Robots, Indexing, Webmaster Tools)
  4. Keyword Research, Traffic Analysis, Keyword Diagnosis
  5. Off-page Elements Review (inbound links, directories)
  6. Competitive Analysis
  7. Other Social Media Channel Review and Analysis (YouTube, Facebook, Twitter, LinkedIn, Google+ aka Google Places)
  8. PPC Advertising Data Review as it relates to SEO (PPC data is an excellent resource that can be used to improve SEO)

We provide a written SEO Recommendation from the Audit. The Recommendation is a plan of action you can use to fix any problems uncovered by the audit and position your website to improve your organization’s presence and capitalize on any existing strengths that your organization has.

Individual recommendations in the report are prioritized on a scale of 1 to 5 according to factors such as likelihood of immediate improvement in KPIs, ease of implementation, short-term vs. long-term gain, and the ability of the organization to leverage existing online marketing channels and resources.

An SEO Report That Fits Your Business

Furthermore, the SEO Recommendation is tailored to your business and your current SEO capabilities. Most of our clients have staff with SEO responsibilities and your recommendation will take this into consideration. We with a wide-range of clients from those that have no prior in-house experience with SEO to those that have dedicated SEO practitioners.

Analytics Pros brings a wealth of online marketing experience to the table in addition to our world-class Google Analytics consulting capabilities.

Is your Search Engine Optimization program performing as well as it should?

Interested in learning more about SEO? Contact us.