Training Solutions for Google Analytics and more

Whether an individual, small business, agency or web development shop, or an in-house team within a large Enterprise, Analytics Pros has training solutions that will deepen your knowledge and rapidly decrease time-to-readiness for Google Analytics implementation, reporting interface and analysis, search engine optimization, sponsored search marketing, and website multivariate testing and optimization.

Day of Week Analysis with Google Analytics + More Date Dimensions

Have a Date with Google Analytics

I'm really excited to announce the third update to Dimensionator, the first compoment of our Analytics Toolbar platform. As promised in previous Dimensionator updates, we've been working to add access to more unlisted and normally inaccessible dimensions. This latest update makes some of my favorite secret dimensions accessible anywhere in Google Analytics: day of week, hour of the day, date and five more date/time dimensions. If you aren't already using Dimensionator, day of week is a must-have reason to add the bookmarklet now!

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Urchin vs. Google Analytics Comparison of Differences

What's the difference between Google Analytics and Urchin?

I'm often asked this question, and yesterday was on the phone with someone interested in our Urchin Hosted product and decided that I should write this up rather than explaining it over an over again without anything documented. So, here's the result: a quick and simple list of the have's and have-not's of Urchin Software vs. Google Analytics. I promise someday that I will create a beautiful table with nice colored boxes for this comparison, but until that day arrives you'll have to accept my humble list of bullet-points on the matter.

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Google Analytics Training at Toronto eMetrics, April 6th - 7th 2010

On April 6th and 7th I'll be leading a Google Analytics training workshop at the 2010 eMetrics Marketing Optimization Summit in Toronto. I'm excited about this training series because it is a two-day event rather than the typical one-day Google Analytics training days I've done in conjunction with other eMetrics events. Two days affords time to get more in-depth on both beginning/intermediate as well intermediate/advanced topics. Bonus for you: use the code "CALEB15" when registering for eMetrics Toronto and get a 15% discount!

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Google Analytics Consulting Services from Analytics Pros

Are you using Google Analytics to its full potential?

Google Analytics provides a formidable platform for any company - large or small. But what happens when you need to advance your use beyond counting visits? Just what do all those bounce rates, conversion rates, and other rates mean, and why do most of your conversions come from "yourwebsite.com"? Can Google Analytics track marketing other than Google AdWords?

If those questions are ones that resonate with you, consider this: our typical customer receives over 10x the return on their investment in professional consulting services and support for Google Analytics.

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